SYSTEMS > IMAGINISTA
Imaginista

We built a playful and adaptive brand system for Imaginista, an online space where art, design and everyday objects collide. The identity celebrates creative expression through bold visuals and an intuitive digital experience.


Overview
Imaginista curates a collection of unique creative goods, from stationery and prints to decor and limited edition pieces designed by independent artists and designers.

The visual identity embraces whimsy and structure in equal measure. Vibrant colors, expressive typography and illustrated layouts bring the brand to life across web, packaging and branded content. Imaginista’s system is designed to spark curiosity, inspire imagination and give form to the unexpected.

Services
Naming & Creative Direction
Logo Design
Visual Identity System Development
Product Design